Name: William Wells
Innovation: Hummingbird Technologies
Hummingbird Technologies, founded by William Wells, uses machine learning and computer vision technique to produce insights on crop health, providing farmers with field maps they can act upon.
He says: “We first do an aerial survey, flying our customised drones over farmland at critical decision-making points in the growing season.
“Collected imagery is uploaded to our cloud before being processed with computer vision algorithms.
“Then we provide farmers with actionable intelligence and targeted insights, such as black-grass destruction or nitrogen maps.”
William says the system can detect diseases or weeds before they appear, meaning better agchem use.